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Client: The New York Times (NYSE:NYT)
Industry: Media and Publishing
Use: For the third consecutive year, The New York Times selected Reel Biography to produce video biographies on the Company’s Tribute to Nurses Campaign that honors outstanding nurses around the country. The videos are used as an online compliment to The New York Times' Tribute to Nurses advertising supplement, as well as a recruiting tool for the nursing profession. The stories of the 2006 winners can be viewed here.
Reaction: “The video that you created of the four winning nurses was just awesome! It was so moving....it really hit all points of the awards program. Many thanks for all your hard work on this!” - Heather Blanthorn, Marketing Manager, The New York Times.


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Client: NYU/Metro Center for Urban Education
Industry: Education
Use: 50TH anniversary of Brown v. Board of Education event
Reaction: "From recruiting James Earl Jones for narration, to virtually errorless video production, Reel Biography added just the right touch." - Dr. Lamar P. Miller, NYU Professor and director of Metro Center


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Client: The Charles Bronfman Foundation
Industry: Foundation
Use: Online marketing tool to both raise awareness for the award, and promote future entries into the competition.
Reaction: "The Reel captures the essence of the Prize in a most compelling way. It gets the message across to the media, potential nominators and other audiences as to why the Prize is truly unique. I know the Reel will continue to "work for us" for years to come. As the owner of a public relations firm, Reel Biography is 'special sauce' I have already added to several client assignments." - Toby Dershowitz, President, The Dershowitz Group


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Client: General Society for Mechanics and Tradesmen
Industry: Historical
Use: A documentary on the General Society for Mechanics and Tradesmen, one of the nations's oldest vocational schools founded in 1785.


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Client: Mount Sinai Medical Center
Industry: Healthcare
Use: Screened at special event hosted at Central Park and used for subsequent fundraising and marketing
Reaction: "In a matter of weeks, we went from planning to execution to finished product...it was a great experience." - Megan Morgan, Administrator, Mount Sinai Medical Center, Department of Pediatrics/NICU Unit


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