Reel Biography’s biographical approach and innovative line of products have been profiled by leading national media as top business and industry press. Brief excerpts are below. To obtain full length articles, please contact our offices.

CBS News "The Early Show"
April 26, 2007
CBS’s The Early Show recognized Reel Biography as a leader in the development of a new generation of Video Résumés. The segment profiles the boom in online video resumes.

“If you’re thinking it may be time for you to update your résumés and not on a single sheet of paper, think about this: many of today’s job hunters are using videos instead…You don’t have to do it yourself. Marco Greenberg produces some of the most sophisticated video résumés for professionals ranging from surgeons to authors. His company, Reel Biography, has been out in front of the trend.”

To view the segment, please click here

OnStream Media
April 5 , 2007
Marco Greenberg was invited to host a live “Webinar” for Onstream Media with two Reel Biography clients. The three discussed the important role of commissioned video in a user-generated world.

Corporate Video's Extreme Makeover
by Marco Greenberg
November 6, 2006
WITH THE EXPLOSION IN INTERNET video--news and entertainment, video ads, and 100 million user-generated video clips pouring onto YouTube--has the time arrived for the much-maligned corporate video to get an "extreme makeover"?
Or, as Peter Himler of Flatiron Communications observes, "why aren't corporate communications folks embracing digital video to the degree that their marketing communications counterparts have?

To view the entire article, please click here

MSNBC
MSNBC_video_blogs
March 9, 2006
Reel Biography enabled the government of Israel to
establish the first ever national video blog.
See some of the buzz generated in this MSNBC clip.

BEST VIDEO-BIOGRAPHY
New York Magazine
March, 2006
When that family reunion rolls around, these folks can provide you with your A&E-style moment. Track down the black-and-whites of your parents on their honeymoon, the vintage 8-mm. film of your childhood pony rides, the influential figure that was your own personal Morrie—and the talented filmmakers at Reel Biography will produce a broadcast-quality documentary that, says client Bob Owens, is as visually interesting as it is a 'coherent and sensible narrative.'
http://www.nymetro.com/bestofny/services/2006/video/index.html

YOUR OWN PERSONAL BIOPIC
New York Sunday Post
November 27, 2005
"A crew of producers and directors who once worked for A&E and Dateline will create a broadcast-quality documentary of the star in your life, albeit 12 minutes long. "It's not for do-it-yourselfers, but rather for the type of clients who retain architects to build their home," says the Website.



Reel Biography's Remote Video Production empowers video blogging.
See sample on www.theflack.blogspot.com.



Demonstrating intangible assets online
IR Magazine
August 25, 2005, by Dea Katel
The recent focus on communicating the value of intangible assets is changing the IR services industry. Thomson Financial, for instance, has formed a strategic partnership with New York-based Reel Biography, a custom digital video branding company, to produce video webcasts that help companies communicate the value of their intangible assets like human capital.

There has been a lot of talk in the IR area of trying to demonstrate intangibles and there has been a lot of work in companies trying to quantify the value of these intangibles,' explains Greg Radner, senior vice president of Thomson's product management team. 'Our clients were asking us for ways they could get across some of their intangibles - the biggest of which is the human capital of their management.' Radner feels Thomson's alliance with Reel will help bring these intangibles to life.



Thomson in Web Video Deal
Jack O'Dwyer's Newsletter
August 24, 2005
Thomson Financial has partnered with digital video start-up Reel Biography to offer corporate video production services designed for Internet viewing in an effort to jazz up ‘static’ corporate websites. The service, named Thomson Video Spotlights, aims to offer video that is part documentary, news magazine and high-end corporate video, the company said.



A Reel-World Look at Your Company
Family Business Magazine
Summer 2005, by Barbara Spector
'For a Family Business it's a two-fer,' says Marco Greenberg. 'What we do can be a great keepsake for the family, but also a promotion for the business'...The company's films are unscripted documentaries featuring interviews with one or more family members as well as employees, customers, and others. Interviews that elicit the emotional connection between family members and their pride in their company can convey the unique selling proposition of a family business, Greenberg says. 'If the pieces are done right, they can serve multiple needs and have a long shelf life.'




Being in the Game of Life - The Mark Mehl Story
A Reel Biography production featured on Endorphin.com
Special thanks to Bob Franco, Endorphin Publisher
July 2005
In order to best capture Mark's story in his own element and at his own pace, and with minimal impact on his physical surroundings, Reel Biography went to extra lengths in developing a means of producing and shooting at least 50% of this film remotely from their New York Headquarters. Reel Biography's novel ‘Remote Video Production’ system (patent pending) enabled them to film over the course of 2 weeks, in broadcast quality over a two-way internet connection, and without the continual need and expense of an onsite production crew at Mark's home in Connecticut.




PR News
December 8, 2004
Reel Biography... not just generic business stories that are a dime a dozen, but pieces designed to communicate the soul of an organization...Greenberg brings a more cinematic sensibility to the table. He assembled an experienced staff who put together unscripted video biographies that personalize the executive telling the story.




Jeff Oxman, Principal, MPact Consulting
Quoted on HR.com
November 15, 2004
[Reel Biography] took only a few hours to pre-interview, prep, then film us...Richer than any of our previous marketing brochures, we've found that the clips give potential customers in a few minutes an outstanding, personal flavor for our work and biography, while at the same time conveying for us an innovative, cutting-edge image. We're seeing higher response rates than our brochure mailings at lower cost, all while conveying the engaging, personal feel that we want potential clients to have about our small company.



For Neglected Video, A Hollywood Touch
The New York Times
September 30, 2004
The importance people attach to home movies is increasing...Marco Greenberg, founder of Reel Biography (reelbiography.com), a Manhattan-based firm that produces broadcast-quality personal biographies, finds that more of his clients want to incorporate old family video. He speculates that recent documentaries like ''Capturing the Friedmans'' and ''My Architect'' -- both heavy on decades-old scenes recorded with imperfect consumer cameras -- may have opened people's eyes to the possibilities. 'Old home movies are proving to be an authentic, well-received touch' in his company's work, Mr. Greenberg said.



Entertainment: Making Movies
BizBash New York
July 16, 2004
Everyone has a story to tell, and production house Reel Biography can help tell the tale of an outgoing C.E.O., gala honoree, or company history with flair. Experienced editors and producers (who have worked on projects for A&E, CNN, and MSNBC, among others) interview the subject, research archival footage, scan old photographs and documents, and cut it all together into a broadcast quality film.




News 12 Connecticut
12 On The Money
Feb 1, 2004, by Louise Kramer
Today's tight job market and highly competitive global economy make a job search or defining a company's identity more important than ever.

Marco Greenberg says video resumes and company video brochures are often the branding tool that separates an individual or company from the competition.



A Powerful Résumé Speaks to an Employer. Grins, Too.
The New York Times
Feb 1, 2004, by Louise Kramer
At the high end of the market, Reel Biography last fall started producing profiles of senior-level professionals...(the) video resembles a professional newsmagazine segment, complete with studio lighting and camera-friendly makeup for the star.

I Need a Biography-worthy Videographer
New York Magazine, Ask New York
Dec 8, 2003, by Aaron Rasmussen
Most videographers shoot for the stars, but Reel Biography (212-867-7287) documents those whose fame may not extend past their own kin. Founder Marco Greenberg says, "People are a little burned out on hearing Madonna's life story on E!, so they're looking for something that's more relevant to their lives." For those in search of such relevance, Reel uses Emmy-winning producers from outfits like CNN, ABC's Nightline, and the History and Discovery channels to create polished A&E Biography-style videos.


Lights, Camera, Resume?
Video Resumes May Help Put Your Resume Above The Rest
WNBC
Nov 17, 2003
The company was already producing videotape biographies for the not-so-famous. Founder Marco Greenberg thought there might be an untapped niche market for helping people get jobs. 'You can't reduce a human being to an 8-by-11 piece of paper, nor can you reduce to a few words what new software does,' said Greenberg. 'We're trying to capture their essence, what you can't say on a resume.' Greenberg says his company coaches people, then interviews the job-seeker on videotape. The edited presentation can be mailed or e-mailed to prospective employers.



Your Life and Times as a Professionally Shot Video
New York–WABC
Oct 29, 2003
Have you ever wanted to make a movie about your family, or have a record of all your great family stories? if you don't have the time to gather all the information and shoot the video, there are companies that will do it for you. The cost; a couple thousand to $20,000. Depending on the length and how much work is involved. And there are several companies doing similar kinds of videos.

Reel Biography
New York, NY
www.reelbiography.com


The Story of My Life, Starring Me!
The Wall Street Journal, Personal Journal
Oct 23, 2003, by Andrea Petersen
Ed Mitchell, who started a clothing store in Westport, Conn., back in 1958, just finished appearing in the movie version of his life, 'Second to None: We Started with Three Suits; The Ed Mitchell Story.' His family hired Reel Biography to make the film, as a tribute to the 98-year-old family patriarch.



Living Documents
Crain's New York Business
Oct 6, 2003, edited by Emily DeNitto
The firm (Reel Biography) uses film crews, journalists and genealogists to craft biographical films for individuals and families who want to document their lives, as well as businesses that want to record their histories.